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Alaska Lounge Increasing Membership Rates on January 1, 2023

by Steve Case
Last updated November 17, 2022

Alaska Airlines operates a network of nine lounge locations from Los Angeles International Airport to Anchorage, Alaska and one at Terminal 7 at New York JFK airport.  I have been a member of the Alaska Lounge for two decades because they do a good job of providing the lounge experience at a price less than the competition at American, Delta and United.

a person sitting at a counter
Photo credit: Alaska Airlines.

Improving The Lounge Experience

The Alaska Lounge has been facing increasing demand for entry.  In order to maintain an appropriate level of experience, Alaska Airlines has been increasing the size of its lounges.  In Portland, they have added seating capacity of the lounge next to gate C-5 and they have an auxiliary lounge located at the B gates.  Construction is underway at the Seattle lounge located in the C concourse to increase seating capacity.

a screenshot of a flight schedule

In efforts to avoid overcrowding, the Alaska lounge no longer sells day passes for lounges located at Anchorage, Portland and Seattle locations.  Priority Pass was an option for Alaska Lounge admission but this is no longer an option.

Alaska Lounges have upgraded its food and beverage selections.  In addition to barista service, new additions include a deli platter, choice of two soups and pulled pork sliders.

a group of people in a restaurant
Photo credit: Alaska Airlines.

What Alaska Lounge Membership Costs

The Alaska Lounge has two levels of membership – regular membership and Lounge+ membership.  With each, you are allowed to bring in two guests.

  • The regular membership has access to Alaska Lounges,
  • The Alaska Lounge+ membership adds over 90 partner lounges including American Airlines Admirals Club and United Club depending on airport location.

Looking at the current pricing for annual membership including two guests, the costs are:

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  • Alaska Lounge starting at $350.00 for Alaska Lounge only or $500.00 for Alaska Lounge only depending on your elite status,
  • American Airlines “household” membership begins at $1,150.00 depending on your elite status,
  • Delta Sky Club membership starts at $845.00 depending on your elite status and
  • United Club membership begins at $550.00 depending on your elite status.
a screenshot of a website
Image credit: Alaska Airlines

The Price Change for January 1, 2023

The prices for both levels of annual membership will increase by $50.00 effective on January 1, 2023 for new memberships and membership renewals.  Here are the details from the email that I received yesterday:

a white text on a black background

a screenshot of a social media post

Lounge Access From Paid First Class

Alaska Airlines has always granted Alaska Lounge access when traveling either on paid first class or tickets redeemed for first class.  This is about to change soon.  For tickets purchased as of November 18, 2022, and for travel as of February 15, 2023, complimentary lounge access will be granted to those ticket holders of flights of at least 2,100 miles.  If you have a connecting flight that is less than 2,100, you will still have access for the day that you are traveling on a qualifying segment length.

You Have Choices

There are two ways to ease the burden of this price increase.  Many premium rewards credit cards have an ancillary airline fee credit that can be used when purchasing a membership with that card.  I have used my AMEX Hilton Aspire card where AMEX picks up the first $250.00 of my membership cost.

Alaska Airlines MVP Gold 100K members will be able to get free Lounge+ membership if they choose lounge membership as their choice benefit.  The MVP Gold 100K choice benefits option should be alive in early 2023.

Final Thoughts

While I dislike anything that increases in cost, I still look at my Alaska Lounge+ membership as a good value.  The increase will be worth it to reduce overcrowding, especially in Seattle.  My membership expires on December 31, 2022 so I will be one of the first to face the music.  I will again use my AMEX ancillary airline credit to pay the first $250.00 and I will have to pony up the remaining $300.00.  It is still a deal in my opinion.

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About Steve Case

Steve is a life-long avgeek and a points and miles player. The photo is from my first premium, international award flight in 2012. That is all it took, I was hooked. I used my airline mile and hotel points to travel well and cheap. I am truly an "out-of-the-box" traveler which has enriched my travel experiences.

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