Hilton has three differently sized packages available through Daily Getaways this year. You can buy up to five packages total, and they are all offering the same value at 0.5 cents per Hilton Honors point. In total, you could purchase up to 440,000 points in one day. (Get a complete list of the prices for all upcoming Daily Getaways offers.)
- 30,000 Hilton Honors points for $150 (450 available)
- 100,000 Hilton Honors points for $500 (275 available)
- 250,000 Hilton Honors points for $1,250 (220 available)
Half a cent is close to the fair value I place on Hilton Honors points. Some people say 0.6 cents, others 0.4 cents. But you can see that 0.5 cents is not going to be a wicked steal. As Hilton’s award chart has marched upwards to as high as 90,000 points for a single night at some properties, the value of individual points has fallen in response. And that’s fine as long as you find plenty of opportunities to earn your points cheaply.
I don’t think buying more points at 0.5 cents is a bad deal. A fair price is still a good reason to buy points because sometimes points offer more flexibility than paying cash. For example, I normally compare the number of points to the cheapest publicly available rate, which may be pre-paid and non-refundable. An award night, however, is often more flexible and can be changed or cancelled on better terms.
Buying points can also make sense if you want to top up an existing account or combine your account balance with a friend or family member’s. Hilton now allows up to 10 people to combine balances across accounts for a larger award. But, I would not buy Hilton Honors points to simply transfer them to another program, like an airline. Only buy the Hilton points you think you actually need.