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Alaska Makes It Cheaper to “Get the Row” with New BOGO Sale

by Scott Mackenzie
Last updated August 8, 2020

Alaska Airlines has recently enhanced its COVID-19 protections with rules like greater physical distancing onboard and a no-exceptions mask policy for all travelers over the age of two. To encourage more travelers to rebook their summer and fall vacation plans, they’ve come up with a clever sale that takes advantage of all the middle seats already blocked on the plane.

This two-day buy one, get one sale allows travelers to “Get the Row” by paying just the taxes and fees for a second seat when they fly with Alaska Airlines through October 31. The middle seat is already blocked on most aircraft, so you needn’t worry about someone sitting next to you. Take advantage of that when you fly with a companion! Book a second person and pay just the taxes and fees so you two get the entire row to yourselves.

a blue and white logo

“Get the Row” sale pricing applies for travel between August 7 and October 31 and must bet purchased by 11:59 PM Pacific Time on August 9, 2020. You’ll still pay the taxes and fees on the second ticket, but no base fare will be charged This makes it an even better deal than the Alaska Airlines Visa card’s annual companion fare, which has a $99 base fare.

Here’s how it works:

  1. In the booking form on this page, enter your departure and arrival cities, dates, and 2 travelers.
  2. Enter GETTHEROW into the discount code field, and then click “Find flights” to start your search.
  3. Be sure to select your window and aisle seats.

This deal offers a great way to rebook your vacation plans along with the comfort and reassurance that Alaska Airlines takes physical distancing seriously. (Unlike some carriers that have decided to pack them as full as possible.)

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Alaska plans to continue blocking middle seats through the end of October and will reconsider the policy as necessary. Even on smaller planes like the Embraer 175, I’ve noticed that the aisle seats are blocked on one side of the aisle, creating a 1-2 configuration throughout the entire main cabin, not just first class.

a blue and grey squares with white x marks

Other health and safety measures include stronger face mask policies that apply to all travelers over the age of two with no exceptions. That applies onboard as well as ticket counters and gate areas. Travelers who refuse to wear a mask will not be allowed to fly. Flight attendants can issue a yellow card–just like in soccer–to warn passengers who disregard this requirement. And what happens next?

Going forward, if a guest chooses not to comply after receiving the yellow card, his or her travel with Alaska will be suspended immediately upon landing.  Any remaining portion of the guest’s itinerary will be canceled – including connecting or return flights – along with any future trips the guest has booked. The guest will be provided with a full refund for any unused travel and will be responsible for making their own travel arrangements from that point.

a yellow card with a person wearing a face mask
Alaska Airlines passenger “yellow card”. Image credit: Alaska Airlines

The airline continues to use enhanced cabin cleaning procedures like electrostatic disinfectants and will be extending its Peace of Mind waiver for flights booked by September 8, waiving change and cancellation fees if travelers need to change their plans.

BOGO Discount Terms & Conditions

Buy one coach class ticket at the regular price and get a second ticket on the same flight for just the taxes and fees. Discount code is valid for 50% off Main base fare levels published at alaskaair.com. Valid for itineraries with exactly two people, traveling together and booked and ticketed at the same time in the same reservation and at the same fare; valid for one-way or round-trip travel. Not valid on Saver or First Class fares.

Discount code is valid between all Alaska Airlines cities, excluding Prudhoe Bay (SCC). Not all flights operate on all days. Discount does not apply to government-imposed taxes and airport fees. Cannot be combined with other promotions. Discount code must be applied towards purchase of ticket by 11:59 pm PT on August 9, 2020.

Travel is valid now through October 31, 2020. Travel to Hawaii or Mexico is valid Sunday through Thursday, travel from Hawaii or Mexico is valid Monday through Friday, and travel between all other cities is valid Monday through Thursday, and Saturday.

Valid for new ticket purchases only.  If the itinerary is canceled or changed, any refund or credit issued will be for the discounted price for each ticket.

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About Scott Mackenzie

Scott is a former scientist and business student who created Travel Codex to unravel the complexity of travel loyalty programs. After 11 years in Seattle, he now lives in Austin with his wife and flies over 100,000 miles every year.

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If you have a question or would like to make a press inquiry, please contact:

Scott Mackenzie
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scott@travelcodex.com

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